What is the impact of poor landing page quality on an ad group?

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QUESTION

What is the impact of poor landing page quality on an ad group?

A) The keywords in the ad group will be paused

B) The ads in the ad group will be disapproved due to low Quality Score

C) The keywords in the ad group will have a lower Quality Score.

D) The entire campaign will be paused

The correct answer is:

C) The keywords in the ad group will have a lower Quality Score.

What is the impact of poor landing page quality on an ad group?
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